Step: Comparables
Comparables is the third step in the Property Phase of a ListedPro listing. It's where you build your Comparative Market Analysis (CMA) directly inside the platform. You add comparable homes using their Zillow URLs, review side-by-side data across four categories, make price adjustments to account for differences between properties, and arrive at a suggested price range to present to your seller — all without leaving ListedPro.
Adding a Comparable
- Go to Zillow.com and navigate to the detail page for the comparable property.
- Copy the full URL from your browser's address bar.
- Paste it into the Add Comparable field in ListedPro.
- Click + Add.
ListedPro will automatically pull that property's data and add it to your comparables tables.
[IMAGE: ezgifframe120.png — Add Comparable input field with Zillow URL placeholder and + Add button]
💡 Tip: Use direct Zillow property detail page URLs — not search results or map pages. The URL should look like:
zillow.com/homedetails/[address]/[id]_zpid/
You can add as many comparables as needed. Once added, each one appears below your primary listing across all four data tables.
Suggested Price Range
At the top-left of the Comparables section, the Suggested Price Range displays a low-to-high dollar value. This range updates automatically as you add comparables and make adjustments — it's the key output of this step and what you'll present to your seller.
[IMAGE: ezgifframe160.png — Suggested Price Range showing $350,000 – $375,000]
The Four Comparison Tables
Comparable data is organized into four tabs. Your primary listing always appears at the top (in a dark highlighted row), with all added comparables listed below it.
Financial
Compares core pricing data:
- Status (Active, Pending, or Sold)
- Price per Square Foot ($/ft²)
- Sold Price
- Sold Price per Square Foot (Sold $/ft²)
- Age
- HOA Fee
[IMAGE: ezgifframe160.png — Financial tab with primary listing row highlighted at top and comparable rows below showing Original, Adjustments, and Final price columns]
Interior
Compares interior characteristics:
- Bedrooms
- Bathrooms
- Square Feet
- Year Built
- HOA Fees
Exterior
Compares exterior characteristics:
- Stories
- Lot Size
- Exterior Features
- Patio & Porch
- Private Pool
- Pool Features
[IMAGE: ezgifframe190.png — Exterior tab showing primary listing and a comparable with stories, lot size, and pool data populated]
Parking
Compares parking details:
- Garage (Yes/No)
- Attached Garage Spaces
- Covered Spaces
[IMAGE: ezgifframe210.png — Parking tab showing primary listing and comparable with garage and covered spaces data]
Making Adjustments
Each comparable row displays three price columns: Original, Adjustments, and Final. Adjustments let you account for meaningful differences between a comparable and your listing — for example, if a comp has a pool and yours doesn't, or if a comp is missing a bedroom.
To add an adjustment:
- Expand the comparable row in any tab to reveal the adjustments panel.
- Click + Add Adjustment.
- Enter a dollar Amount — use a negative value if the comparable is superior to your listing in that attribute, or a positive value if it's inferior.
- Enter a Reason for the adjustment (e.g., "Missing bedroom," "Extra garage space," "No pool").
- The adjustment is saved automatically, and the Final price updates.
[IMAGE: ezgifframe190.png — Adjustment panel open on a comparable showing Amount and Reason columns with + Add Adjustment button and existing adjustment entries]
You can add multiple adjustments to a single comparable. All adjustments across all comparables roll up into the Suggested Price Range at the top.
💡 Tip: Always enter a clear, specific reason for each adjustment. This creates a documented rationale you can reference when walking your seller through the CMA.
To remove an adjustment:
Click the delete icon (trash icon) to the right of any adjustment row.
Filtering by Listing Status
Use the status filter buttons in the top-right corner of the table area to focus your view:
- Active — Homes currently on the market
- Pending — Homes under contract
- Sold — Homes that have closed
[IMAGE: ezgifframe120.png — Status filter buttons showing 6 Active, 0 Pending, 1 Sold]
Filtering doesn't remove comparables — it just changes which ones are visible in the table at that moment.
Removing a Comparable
To remove a comparable from your analysis, click the Remove link (shown in red) beneath its address in any table tab. It will be removed from all four tables.
Tips & Notes
💡 Data Source: Comparables data is pulled from Zillow's public website. The accuracy of each comparable depends on what Zillow has on record. Cross-reference with MLS data when precision is critical.
⚠️ N/A Fields: If a comparable shows N/A for certain data points, it means Zillow doesn't have that information on file. Note these gaps when presenting the CMA to your seller and supplement with MLS research where needed.
💡 Price Range Updates Live: The Suggested Price Range recalculates every time you add a comparable or save an adjustment. You don't need to refresh the page to see it update.